Financial Consulting Services for Startups

Build a stronger financial foundation for your startup with structured guidance on funding, cash flow, tax, governance, compliance, and growth decisions. GAPS connects business owners with specialist counsel across finance, direct tax, GST, subsidies, legal matters, recruitment, and strategy. Designed for India’s ambitious entrepreneurs, the programme brings practical advisory support into one coordinated growth journey.

Startup founders reviewing financial plans with business advisors

Our Financial Consulting Services

Explore structured financial, funding, tax, governance, and growth guidance for startups and ambitious Indian business owners.

Financial Strategy

Get practical guidance on financial health, working capital, debt, equity, and business decisions that support sustainable startup growth and stronger planning.

Funding And Subsidies

Identify potentially applicable government subsidies, schemes, grants, debt, and equity options, with support for discovery, applications, and filing requirements.

Tax And Governance

Strengthen direct tax, GST, audit readiness, business structure, compliance, contracts, and governance with access to specialist counsel across India.

Structured Startup Guidance

Make Financial Decisions With Clarity

GAPS brings financial, tax, governance, subsidy, legal, and growth expertise together so startup owners can make better-informed decisions. The programme supports business structure, working capital, debt, equity, audit readiness, GST, direct tax, and potentially applicable government schemes. With personalised advisory and structured learning, Indian entrepreneurs gain a coordinated framework for navigating growth rather than managing disconnected financial questions alone.

Advisor explaining startup financial strategy to founders
The GAPS Difference

Why Choose GAPS?

GAPS combines specialist expertise, structured support, and practical business experience for Indian entrepreneurs.

Expert Panel

Access specialist counsel across finance, tax, GST, legal matters, subsidies, governance, and growth strategy.

Founder Experience

Rajiv K Chawla brings firsthand experience running, losing, and rebuilding businesses to the advisory journey.

Structured Support

Follow a coordinated programme combining personalised advisory, training, peer access, and business growth guidance.

India-Wide Reach

Connect with a programme designed for Indian business owners and in-person gatherings across India.

Meet The GAPS Advisory Team

Experienced specialists support finance, governance, tax, legal, subsidies, growth, and recruitment.

Portrait of Rajiv K Chawla, Founder and Lead Mentor of GAPS

Rajiv K Chawla

Founder and Lead Mentor

Rajiv K Chawla is the Founder and Lead Mentor of GAPS, the Growth Accelerator Program for SMEs, built to give Indian MSME owners the structured support he wished he had earlier in his own career. He is Founder and Chairman of Jairaj Group and Founder and Chairman of I AM SME OF INDIA, and has served as a board member of NSIC as well as on government committees including SIPEC and RAMP. Drawing on decades of experience running, losing, and rebuilding businesses, Rajiv has personally mentored more than 800 business owners across India. His leadership of GAPS reflects a deep commitment to helping MSME owners navigate governance, growth, and succession challenges with clarity, structure, and access to trusted expert guidance throughout their entrepreneurial journey.

Portrait of CS Dr. Ajay Garg, Corporate Governance Counsel

CS Dr. Ajay Garg

Corporate Governance Counsel

CS Dr. Ajay Garg serves as Corporate Governance Counsel at GAPS, bringing more than 35 years of experience in corporate governance, board structuring, and regulatory compliance. As a Company Secretary and doctorate holder, he has guided numerous owner-run businesses through the complexities of building sound governance frameworks and sustainable organizational structures. Within GAPS, Dr. Garg advises MSME owners on compliance requirements, holding entity structures, and board-level decision-making, helping businesses formalize their operations as they scale. His extensive background enables him to translate complex governance principles into practical, actionable guidance for Indian entrepreneurs. Dr. Garg is committed to helping business owners build resilient, well-governed companies that are prepared for growth, succession, and long-term sustainability across India's diverse MSME landscape.

Portrait of CA Sangeet K Gupta, Direct Tax and Financial Health Counsel

CA Sangeet K Gupta

Direct Tax and Financial Health Counsel

CA Sangeet K Gupta is the Direct Tax and Financial Health Counsel at GAPS, with over 30 years of experience as a Chartered Accountant specializing in direct tax strategy and financial health assessment for owner-run businesses. He works closely with MSME owners to strengthen audit readiness, optimize tax positions, and build robust financial practices that support sustainable growth. His deep understanding of the financial challenges facing Indian small and medium businesses allows him to provide practical, tailored counsel rather than generic advice. Within the GAPS programme, Sangeet helps members assess the overall financial health of their enterprises and plan proactively for compliance and fiscal efficiency. He is dedicated to empowering business owners with the financial clarity and confidence needed to make sound strategic decisions.

Portrait of CA Rajesh K Khandelwal, GST and Indirect Tax Counsel

CA Rajesh K Khandelwal

GST and Indirect Tax Counsel

CA Rajesh K Khandelwal serves as GST and Indirect Tax Counsel at GAPS, bringing a rare combination of credentials as a Fellow Chartered Accountant, Company Secretary, LLB holder, and CPA from Ireland. With more than 500 tax lectures delivered as GST faculty for NACIN, he is recognized as a leading voice on indirect taxation in India. Within the GAPS programme, Rajesh guides MSME owners through the complexities of GST compliance, indirect tax planning, and regulatory changes that directly impact their operations. His extensive teaching background allows him to simplify technical tax concepts into clear, actionable strategies for business owners. Rajesh is committed to helping Indian entrepreneurs stay compliant while optimizing their tax positions, ensuring their businesses are well-prepared for audits and regulatory scrutiny.

Portrait of Nirmal Bansal, Wealth Management Counsel

Nirmal Bansal

Wealth Management Counsel

Nirmal Bansal is the Wealth Management Counsel at GAPS, bringing specialized training from UCLA to help Indian MSME owners build and manage personal wealth alongside their businesses. He focuses on a critical but often overlooked challenge for entrepreneurs: separating personal financial security from business risk. Within the GAPS programme, Nirmal works closely with business owners and their families to design wealth strategies that protect long-term financial stability regardless of business performance. His approach combines global best practices in wealth management with a practical understanding of the Indian business context. Nirmal is dedicated to ensuring that MSME owners not only grow successful companies but also achieve lasting personal financial security for themselves and future generations.

Portrait of Lekhraj Sharma, Chief Nodal Officer

Lekhraj Sharma

Chief Nodal Officer

Lekhraj Sharma serves as Chief Nodal Officer at GAPS, bringing 30 years of experience in administrative systems to ensure the programme runs smoothly for every member. He is responsible for coordinating the 30 annual touchpoints, including online sessions and in-person events, that form the backbone of the GAPS experience. Lekhraj works behind the scenes to manage logistics, scheduling, and communication, ensuring MSME owners can focus on learning and growth without administrative friction. His decades of operational expertise make him instrumental in maintaining the structured, reliable delivery that defines the GAPS programme. Lekhraj is committed to providing every member with a seamless, well-organized experience throughout their year-long journey with GAPS.

Portrait of Parminder Singh, Chief Subsidy Officer

Parminder Singh

Chief Subsidy Officer

Parminder Singh is the Chief Subsidy Officer at GAPS, bringing more than 30 years of experience working with central and state government schemes to support India's MSME owners. He specializes in helping businesses identify, apply for, and successfully claim grants and incentives that many owners are unaware they qualify for. His deep knowledge of subsidy programmes across various sectors allows him to guide GAPS members through often complex application processes with confidence. Parminder plays a vital role in unlocking financial support that can significantly impact a business's growth trajectory. He is committed to ensuring that Indian MSME owners fully leverage available government support, helping them access capital that strengthens their operations and competitive position.

Portrait of Shubham Verma, Growth, GTM and Digital Counsel

Shubham Verma

Growth, GTM and Digital Counsel

Shubham Verma is a founding member and coordinator of GAPS, serving as Growth, GTM and Digital Counsel for the programme. A serial entrepreneur and Shark Tank India finalist, he brings firsthand founder experience to his advisory work with MSME owners on digital strategy, go-to-market planning, and AI adoption. Shubham helps businesses navigate new-market entry and modernize their operations through practical digital transformation. His entrepreneurial background gives him a unique understanding of the challenges facing growing businesses, allowing him to offer advice grounded in real-world experience rather than theory alone. As a founding member of GAPS, Shubham is deeply invested in the programme's mission and committed to helping fellow business owners accelerate their growth through smart digital strategy.

Portrait of Adv. Rahul Gautam, Legal Counsel, Supreme Court

Adv. Rahul Gautam

Legal Counsel, Supreme Court

Adv. Rahul Gautam is the Legal Counsel, Supreme Court, at GAPS, bringing more than 10 years of experience practicing commercial law before the Supreme Court of India. He specializes in contracts, intellectual property matters, and commercial dispute resolution, providing GAPS members with reliable legal guidance for navigating business risks. Rahul helps MSME owners protect their interests through sound contractual practices and offers support when disputes arise, minimizing disruption to business operations. His experience at the highest levels of the Indian legal system ensures that GAPS members receive informed, credible counsel on critical legal matters. Rahul is dedicated to helping business owners understand and manage legal risk so they can focus confidently on growing their enterprises.

Portrait of Sudiep Kumar, Placement and Recruitment Counsel

Sudiep Kumar

Placement and Recruitment Counsel

Sudiep Kumar serves as Placement and Recruitment Counsel at GAPS, specializing in building leadership teams for growing businesses. He helps MSME owners identify, attract, and recruit skilled business operators and operational talent needed to scale their organizations effectively. Recognizing that many growing companies struggle to find the right leadership and operational hires, Sudiep provides GAPS members with practical recruitment strategies and access to talent networks. His expertise addresses a critical gap for owner-run businesses transitioning from founder-dependent operations to professionally managed teams. Sudiep is committed to helping Indian entrepreneurs build strong, capable teams that can sustain growth and support long-term business success beyond the founder's direct involvement.

Frequently Asked Questions

What financial consulting support does GAPS provide for startups?

GAPS provides structured guidance across financial health, working capital, debt, equity, direct tax, GST, audit readiness, subsidies, governance, business structure, legal matters, recruitment, digital strategy, and growth. Support is coordinated through specialist counsel rather than limited to one financial topic, helping startup and SME owners evaluate business decisions with broader operational and compliance considerations in view.

Can GAPS help identify government subsidies and schemes?

Does GAPS advise on debt, equity, and working capital?

Can GAPS help with GST, direct tax, and audit readiness?

Does financial consulting include business governance and structure?

Who is GAPS designed to support?

How does the GAPS application process work?

What makes GAPS different from a single financial advisor?

Still Have Financial Questions?

Speak with GAPS about your startup’s growth, funding, and advisory needs.

Serving Businesses Across India

GAPS supports Indian entrepreneurs through coordinated advisory, specialist counsel, and business-focused financial guidance.

India

Service Area

Application Only

Programme Format

Specialist Counsel

Advisory Access

Need Support For Your Business?

Discuss your goals and explore whether GAPS is the right fit.

Featured Recognition

Awards and Recognition

News18 feature recognition for GAPS

Featured in News18

GAPS has been featured in News18.

Fortune India feature recognition for GAPS

Featured in Fortune India

GAPS has been featured in Fortune India.

The Financial Express feature recognition for GAPS

Featured in The Financial Express

GAPS has been featured in The Financial Express.

NDTV feature recognition for GAPS

Featured in NDTV

GAPS has been featured in NDTV.

Zee News feature recognition for GAPS

Featured in Zee News

GAPS has been featured in Zee News.

Plan Your Startup’s Next Financial Move

Share your business priorities and let the GAPS team explain the application and advisory process.

Contact Us Today

For immediate assistance, feel free to give us a direct call at +91 959 111 1111.